INSIDE MISTA VYBE's HEAD

“No one cares what you do. They care why you do it.”

That’s the premise of one of my favorite books, Start With Why, by Simon Sinek. In this book, Simon talks about how great leaders inspire action. He explains how the most innovative and influential people and organizations have an uncanny ability to articulate the why of their existence.

For example, Martin Luther King didn’t give a 10-page presentation on the changes he envisioned with statistics on why it was a good idea. Instead, he got on stage and said, “I believe in a world…” He shared his driving belief, the reason he got out of bed, and the change he wished to see in the world.

Apple didn’t say “we make great computers.” They said, “we challenge the status quo and believe in thinking differently.” Dell, on the other hand, talked about making great computers. Now which brand has built a cult following?

Zappos talks about a belief that happiness can be used as a model both in business, and in life. What other shoe company does this?

To explain the companies that are functioning at their highest ability, Simon developed a Why/How/What “Golden Circle” (pictured above) which is based on the biology of human decision making as it relates to how people interact with brands and organizations.

No one cares what you do. They care why you do it.

So how does this apply to your life or business?

Yesterday, a close friend approached me for direction on the style/fashion business he’s building. For his own clarity, he was attempting to map out his Why/How/What. Within 30 seconds of chatting with him, I realized he didn’t actually understand what “why” “how” and “what” mean.

Here’s the advice I gave him, which might assist you in evaluating your own ability to create influence and impact in everything that you do…

Why: A belief that drives you. The reason you get out of bed in the morning.

For example: my why is to inspire and enable people to unleash their full potential so that together, we change the world.

How: The actions you take. The things you do to realize your Why.

For example, my Hows are to…

1) challenge conformity and ignore what’s expected,

2) focus on positive long-term behavioral change (to change the world, I must first change myself),

3) see the good and opportunity in everything,

4) experiment to see what sticks,

5) candidly share everything.

What: The tangible things that you can see and touch. The outcomes that prove your Why and How.

For example, my Whats are…

1) Hey Amber Rae: I write. I experiment. I reflect.

2) Revolution.is: I tell stories of remarkable people living unconventional lives.

3) Passion Experiment: I work with high-potential people one-on-one to overcome obstacles and make positive change.

What we do will evolve and grow and change over time. Why and how we do things will remain consistent, guiding the things we create to realize our full potential.

(via hey amber rae)

The Golden Rule or ethic of reciprocity is a maxim,^[2] ethical code, or morality^[3] that essentially states either of the following:

(Positive form): One should treat others as one would like others to treat oneself.^[2]
(Negative/prohibitive form, also called The Silver Rule): One should not treat others in ways that one would not like to be treated.

This concept describes a “reciprocal” or “two-way” relationship between one’s self and others that involves both sides equally and in a mutual fashion.^[4]^[5]

This concept can be studied from the perspective of psychology, philosophy, sociology, religion, etc.: Psychologically it involves a person empathizing with others. Philosophically it involves a person perceiving their neighbor as also “an I” or “self.”^[4]^[5] Sociologically, this principle is applicable between individuals, between groups, and between individuals and groups. (For example, a person living by this rule treats all people with consideration, not just members of his or her in-group.) Religion is an integral part of the history of this concept.^[2]^[6]

As a concept, the Golden Rule has a history that long predates the term ”Golden Rule” (or “Golden law”, as it was called from the 1670s).^[2]^[7] As a concept of “the ethic of reciprocity,” it has its roots in a wide range of world cultures, and is a standard way that different cultures use to resolve conflicts.^[2]^[6] It has a long history, and a great number of prominent religious figures and philosophers have restated its reciprocal, “two-way” nature in various ways (not limited to the above forms).^[2]

Statements that mirror the Golden Rule appear in Ancient Egypt in the story of The Eloquent Peasant.^[8] Rushworth Kidder discusses the early contributions of Confucius (551–479 B.C.) (See a version in Confucianism below). Kidder notes that this concept’s framework appears prominently in many religions, including “Hinduism, Buddhism,Taoism, Zoroastrianism, and the rest of the world’s major religions”.^[9] According to Greg M. Epstein, “ ’do unto others’ … is a concept that essentially no religion misses entirely.”^[10] Simon Blackburn also states that the Golden Rule can be “found in some form in almost every ethical tradition”.^[11]

(via Wikipedia, the free encyclopedia)

This post about emotional abuse is supposed to be “geared toward women” but I think it resonates regardless of gender. Strikes a definite chord with me as I’ve dealt with this many times in my life and not just in romantic relationships. It’s a long read but totally worth it IMHO…

littledepressionproblems2:

Emotional Abusers

by Natalie P.

Most people have had it happen: at some point in our lives we find ourselves manipulated or “guilted” into doing something we didn’t want to do. We end up angry at ourselves for caving in, and resenting the other person for pressuring us. However there are other… [READ FULL ARTICLE]

rocketshiptopluto:

no i dont, well yes. i hate the new you. youre so different from who you were. i really dont even know you anymore. the old you used to care, now you dont give a shit about anyone except you and your new little friends. i stood by you through all of this and what do i get? nothing. i dont even know if i can call you my friend anymore, you dont tell me anything. im done trying to make an effort for you cause really theres no point anymore… [READ MORE]

(Source: shhdarlingdonttell)